Fresh Projects is a UK-based software platform designed for architects, engineers, and other built-environment professionals to manage financial aspects of their projects. It helps teams track fees, timesheets, expenses, billing, and overall profitability to keep projects on budget and profitable. The platform also centralises project data, streamlines administrative tasks, and offers mobile app support for easy access and updates.

1a Colinette Road

London

SW15 6QG

© 2026 Fresh Projects

Fresh Projects is a UK-based software platform designed for architects, engineers, and other built-environment professionals to manage financial aspects of their projects. It helps teams track fees, timesheets, expenses, billing, and overall profitability to keep projects on budget and profitable. The platform also centralises project data, streamlines administrative tasks, and offers mobile app support for easy access and updates.

1a Colinette Road

London

SW15 6QG

© 2026 Fresh Projects

Calculate Your Cost Rate in 3 Simple Steps

Calculate Your Cost Rate in 3 Simple Steps

Calculate Your Cost Rate in 3 Simple Steps

Reading Time:

Reading Time:

6

6

minute(s)

minute(s)

Through years of working closely with architects and practice leaders on financial management, I have seen the same issue come up time and again. Given a simple set of financial and timesheet data, most people struggle to calculate a true cost rate on the first attempt. Not because the maths is difficult, but because cost rates are rarely explained properly.

Cost rates sit underneath almost every commercial decision a practice makes. They affect how you price work, how you resource projects, when you hire and whether you are actually making money.

In this article, I will show you how to calculate your true cost rate using four key numbers and a few simple illustrations.

Step 1: Determine your practice overheads

To establish your true cost rate, you first need to understand how your practice’s total costs are structured.

This should be done over a meaningful period, typically the last 12 months, to smooth out seasonality and one-off fluctuations.

1.1 Split your costs into four buckets

Start by grouping all practice costs into the following categories:

  • Direct project costs
    Costs that can be directly attributed to a specific project, such as sub-consultants, models, surveys and specialist reports

  • Admin and support staff salaries
    Staff who do not work directly on projects, such as finance, HR, office management and admin

  • Technical staff salaries
    Staff who work directly on delivering projects, including architects, engineers and technical project staff

  • Everything else
    Overheads such as rent, IT, software licences, insurance, legal fees and professional subscriptions

1.2 Calculate your Technical Salary Percentage

Direct project costs should be excluded from this calculation. These costs are directly attributable to projects and should ideally be reimbursed by clients wherever possible.

Once direct project costs are removed, calculate your Technical Salary Percentage.

Technical Salary Percentage = Technical Staff Salaries ÷ Total Costs (excluding direct project costs)

The closer this figure is to 100 percent, the more of your cost base is made up of fee-earning staff.

Example

  • Direct project costs: £2,000

  • Overheads: £5,000

  • Admin salaries: £3,000

  • Technical salaries: £10,000

Technical Salary Percentage
= £10,000 ÷ (£10,000 + £3,000 + £5,000)
= 55 percent

Typical ranges

  • Micro practice (1–3 staff): 75–90 percent

  • Small practice (5–20 staff): 60–70 percent

  • Medium practice (20–50 staff): 50–60 percent

  • Large practice (50+ staff): below 50 percent

As practices grow, overheads and support costs increase. This makes utilisation increasingly important.

Step 2: Determine each employee’s utilisation percentage

The second major driver of cost rate is utilisation.

Ideally, this should be calculated using historic timesheet data over at least a year to account for seasonality. If timesheets are not available, estimates may be used, but accuracy will be reduced.

For each employee:

Utilisation Percentage = Project Time ÷ Total Time Recorded (including overtime)

Project time should include both fee-earning work and bid or competition work.

Example

Richard

  • Project time: 1,500 hours

  • Non-project time: 600 hours

Utilisation
= 1,500 ÷ (1,500 + 600)
= 71 percent

Zaha

  • Project time: 1,800 hours

  • Non-project time: 900 hours

Utilisation
= 1,800 ÷ (1,800 + 900)
= 66 percent

Non-project time includes holidays, admin, meetings, training and marketing.

Typical utilisation ranges

  • Junior and production staff: 80–90 percent

  • Team leaders: 70–80 percent

  • Owners and directors: 50–60 percent


Step 3: Put it all together

Once you have calculated both Technical Salary Percentage and Utilisation Percentage, you can calculate the true cost rate for each employee.

Cost Rate = Total Salary ÷ Contract Hours ÷ Utilisation Percentage ÷ Technical Salary Percentage

Where:

  • Total Salary includes all employment costs and benefits

  • Contract Hours is the total number of paid hours per year

  • Utilisation Percentage comes from Step 2

  • Technical Salary Percentage comes from Step 1

Example

Richard’s total cost to the practice is £30,000 per year. He works 8 hours per day, 5 days per week.

  • Contract hours per year: 2,080

  • Utilisation: 71 percent

  • Technical Salary Percentage: 55 percent

Cost Rate
= £30,000 ÷ 2,080 ÷ 0.71 ÷ 0.55
= £37 per hour
= £295 per day

This is the number your project fees must cover if the practice is to remain profitable.

How to improve profitability without cutting salaries

Cost rates increase for two main reasons:

  • Low utilisation

  • High overheads relative to technical salaries

You can improve profitability without reducing pay or expecting unpaid overtime by focusing on these two levers.

  • Increase the proportion of time staff spend on project work by removing unnecessary admin

  • Keep overheads and non-fee-earning costs under control

The goal is simple. You want as much of your cost base as possible working directly on projects.

Why this matters

Understanding cost rates is not an academic exercise.

It underpins:

  • Fee setting

  • Resourcing decisions

  • Hiring

  • Long-term profitability

Practices that understand their true cost rates make calmer, more confident decisions. Practices that do not often discover problems too late.

Through years of working closely with architects and practice leaders on financial management, I have seen the same issue come up time and again. Given a simple set of financial and timesheet data, most people struggle to calculate a true cost rate on the first attempt. Not because the maths is difficult, but because cost rates are rarely explained properly.

Cost rates sit underneath almost every commercial decision a practice makes. They affect how you price work, how you resource projects, when you hire and whether you are actually making money.

In this article, I will show you how to calculate your true cost rate using four key numbers and a few simple illustrations.

Step 1: Determine your practice overheads

To establish your true cost rate, you first need to understand how your practice’s total costs are structured.

This should be done over a meaningful period, typically the last 12 months, to smooth out seasonality and one-off fluctuations.

1.1 Split your costs into four buckets

Start by grouping all practice costs into the following categories:

  • Direct project costs
    Costs that can be directly attributed to a specific project, such as sub-consultants, models, surveys and specialist reports

  • Admin and support staff salaries
    Staff who do not work directly on projects, such as finance, HR, office management and admin

  • Technical staff salaries
    Staff who work directly on delivering projects, including architects, engineers and technical project staff

  • Everything else
    Overheads such as rent, IT, software licences, insurance, legal fees and professional subscriptions

1.2 Calculate your Technical Salary Percentage

Direct project costs should be excluded from this calculation. These costs are directly attributable to projects and should ideally be reimbursed by clients wherever possible.

Once direct project costs are removed, calculate your Technical Salary Percentage.

Technical Salary Percentage = Technical Staff Salaries ÷ Total Costs (excluding direct project costs)

The closer this figure is to 100 percent, the more of your cost base is made up of fee-earning staff.

Example

  • Direct project costs: £2,000

  • Overheads: £5,000

  • Admin salaries: £3,000

  • Technical salaries: £10,000

Technical Salary Percentage
= £10,000 ÷ (£10,000 + £3,000 + £5,000)
= 55 percent

Typical ranges

  • Micro practice (1–3 staff): 75–90 percent

  • Small practice (5–20 staff): 60–70 percent

  • Medium practice (20–50 staff): 50–60 percent

  • Large practice (50+ staff): below 50 percent

As practices grow, overheads and support costs increase. This makes utilisation increasingly important.

Step 2: Determine each employee’s utilisation percentage

The second major driver of cost rate is utilisation.

Ideally, this should be calculated using historic timesheet data over at least a year to account for seasonality. If timesheets are not available, estimates may be used, but accuracy will be reduced.

For each employee:

Utilisation Percentage = Project Time ÷ Total Time Recorded (including overtime)

Project time should include both fee-earning work and bid or competition work.

Example

Richard

  • Project time: 1,500 hours

  • Non-project time: 600 hours

Utilisation
= 1,500 ÷ (1,500 + 600)
= 71 percent

Zaha

  • Project time: 1,800 hours

  • Non-project time: 900 hours

Utilisation
= 1,800 ÷ (1,800 + 900)
= 66 percent

Non-project time includes holidays, admin, meetings, training and marketing.

Typical utilisation ranges

  • Junior and production staff: 80–90 percent

  • Team leaders: 70–80 percent

  • Owners and directors: 50–60 percent


Step 3: Put it all together

Once you have calculated both Technical Salary Percentage and Utilisation Percentage, you can calculate the true cost rate for each employee.

Cost Rate = Total Salary ÷ Contract Hours ÷ Utilisation Percentage ÷ Technical Salary Percentage

Where:

  • Total Salary includes all employment costs and benefits

  • Contract Hours is the total number of paid hours per year

  • Utilisation Percentage comes from Step 2

  • Technical Salary Percentage comes from Step 1

Example

Richard’s total cost to the practice is £30,000 per year. He works 8 hours per day, 5 days per week.

  • Contract hours per year: 2,080

  • Utilisation: 71 percent

  • Technical Salary Percentage: 55 percent

Cost Rate
= £30,000 ÷ 2,080 ÷ 0.71 ÷ 0.55
= £37 per hour
= £295 per day

This is the number your project fees must cover if the practice is to remain profitable.

How to improve profitability without cutting salaries

Cost rates increase for two main reasons:

  • Low utilisation

  • High overheads relative to technical salaries

You can improve profitability without reducing pay or expecting unpaid overtime by focusing on these two levers.

  • Increase the proportion of time staff spend on project work by removing unnecessary admin

  • Keep overheads and non-fee-earning costs under control

The goal is simple. You want as much of your cost base as possible working directly on projects.

Why this matters

Understanding cost rates is not an academic exercise.

It underpins:

  • Fee setting

  • Resourcing decisions

  • Hiring

  • Long-term profitability

Practices that understand their true cost rates make calmer, more confident decisions. Practices that do not often discover problems too late.

Published:

Published:

Why Reporting Still Leaves Architecture and Engineering Firms Guessing
Why Reporting Still Leaves Architecture and Engineering Firms Guessing
Why Reporting Still Leaves Architecture and Engineering Firms Guessing

Inside many built environment firms, meetings meant for decisions quietly turn into debates about the numbers on the page.

Inside many built environment firms, meetings meant for decisions quietly turn into debates about the numbers on the page.

Read More

Read More

If One Office Says “That’s Not How We Do It”, Leadership is Flying Blind
If One Office Says “That’s Not How We Do It”, Leadership is Flying Blind
If One Office Says “That’s Not How We Do It”, Leadership is Flying Blind

In many built environment consultancies, reporting technically works. The challenge is that clarity often arrives after the moment when it would have influenced action.

In many built environment consultancies, reporting technically works. The challenge is that clarity often arrives after the moment when it would have influenced action.

Read More

Read More

Why Reporting Still Slows Down Established Firms Delivering Services in the Built Environment
Why Reporting Still Slows Down Established Firms Delivering Services in the Built Environment
Why Reporting Still Slows Down Established Firms Delivering Services in the Built Environment

Even with reporting systems in place, many architecture, engineering and quantity surveying firms find that insight arrives too late to influence decisions during delivery.

Even with reporting systems in place, many architecture, engineering and quantity surveying firms find that insight arrives too late to influence decisions during delivery.

Read More

Read More

How to Compare Practice Management Tools for Architect and Engineering Firms in 2026
How to Compare Practice Management Tools for Architect and Engineering Firms in 2026
How to Compare Practice Management Tools for Architect and Engineering Firms in 2026

Choosing a practice management system is no longer about feature lists. This guide explains how architecture and engineering firms should compare tools in 2026, focusing on adoption, usability and decision-making rather than complexity.

Choosing a practice management system is no longer about feature lists. This guide explains how architecture and engineering firms should compare tools in 2026, focusing on adoption, usability and decision-making rather than complexity.

Read More

Read More

Autumn Budget 2025: What It Means for Architecture and Engineering Firms
Autumn Budget 2025: What It Means for Architecture and Engineering Firms
Autumn Budget 2025: What It Means for Architecture and Engineering Firms

Implications for resourcing, margins and medium-term planning

Implications for resourcing, margins and medium-term planning

Read More

Read More

How Larger Architecture and Engineering Firms Stay Profitable in a Slower Construction Market
How Larger Architecture and Engineering Firms Stay Profitable in a Slower Construction Market
How Larger Architecture and Engineering Firms Stay Profitable in a Slower Construction Market

What 50–100 person practices are tightening up when pipelines soften

What 50–100 person practices are tightening up when pipelines soften

Read More

Read More

Why Traditional Reporting is Holding A&E Firms Back
Why Traditional Reporting is Holding A&E Firms Back
Why Traditional Reporting is Holding A&E Firms Back

Why Traditional Reporting is Holding A&E Firms Back

Why Traditional Reporting is Holding A&E Firms Back

Read More

Read More

Spreadsheets in A&E Firms: Usage, Key Features, and Underappreciated Gems
Spreadsheets in A&E Firms: Usage, Key Features, and Underappreciated Gems
Spreadsheets in A&E Firms: Usage, Key Features, and Underappreciated Gems

A practical guide to using Excel and Sheets well, and knowing when to graduate to purpose-built systems without losing the flexibility you love.

A practical guide to using Excel and Sheets well, and knowing when to graduate to purpose-built systems without losing the flexibility you love.

Read More

Read More

Breaking Barriers in AEC: Meet the Women Driving Fresh Projects
Breaking Barriers in AEC: Meet the Women Driving Fresh Projects
Breaking Barriers in AEC: Meet the Women Driving Fresh Projects

Why representation, visibility and better systems matter for the future of architecture and engineering

Why representation, visibility and better systems matter for the future of architecture and engineering

Read More

Read More

Legacy Firms, Future Focus: Why Architecture’s Crossroads Is a Leadership Moment
Legacy Firms, Future Focus: Why Architecture’s Crossroads Is a Leadership Moment
Legacy Firms, Future Focus: Why Architecture’s Crossroads Is a Leadership Moment

How firm leaders can protect margin, prepare successors and modernise delivery without losing what made them successful

How firm leaders can protect margin, prepare successors and modernise delivery without losing what made them successful

Read More

Read More

Outgrowing Spreadsheets: 5 Ways to Maintain Profitability as Your Firm Grows
Outgrowing Spreadsheets: 5 Ways to Maintain Profitability as Your Firm Grows
Outgrowing Spreadsheets: 5 Ways to Maintain Profitability as Your Firm Grows

How architecture and engineering practices protect margin as teams and project complexity increase

How architecture and engineering practices protect margin as teams and project complexity increase

Read More

Read More

The Profitability Pyramid: Where UK Architecture Firms Make and Lose Money
The Profitability Pyramid: Where UK Architecture Firms Make and Lose Money
The Profitability Pyramid: Where UK Architecture Firms Make and Lose Money

Understanding the real drivers of financial performance for medium and large practices over the past year

Understanding the real drivers of financial performance for medium and large practices over the past year

Read More

Read More

3 Lessons to Help You Run a More Profitable Practice
3 Lessons to Help You Run a More Profitable Practice
3 Lessons to Help You Run a More Profitable Practice

Practical insights from A&E leaders on spotting profit risks early, communicating value, and protecting margins

Practical insights from A&E leaders on spotting profit risks early, communicating value, and protecting margins

Read More

Read More

Embracing Neurodiversity in Architecture
Embracing Neurodiversity in Architecture
Embracing Neurodiversity in Architecture

How inclusive practice design can unlock creativity, innovation and operational clarity

How inclusive practice design can unlock creativity, innovation and operational clarity

Read More

Read More

Profitable Projects: Winning the Right Projects in AEC
Profitable Projects: Winning the Right Projects in AEC
Profitable Projects: Winning the Right Projects in AEC

How to qualify leads, focus your pipeline and forecast success more confidently

How to qualify leads, focus your pipeline and forecast success more confidently

Read More

Read More

Profitable Projects: The Art of Cashflow Alchemy in AEC
Profitable Projects: The Art of Cashflow Alchemy in AEC
Profitable Projects: The Art of Cashflow Alchemy in AEC

How architecture and engineering firms can turn unpredictable cash flow into a strategic advantage

How architecture and engineering firms can turn unpredictable cash flow into a strategic advantage

Read More

Read More

Profitable Projects: A Three-Part Series on AEC Profitability - Setting the Right Fee for Success
Profitable Projects: A Three-Part Series on AEC Profitability - Setting the Right Fee for Success
Profitable Projects: A Three-Part Series on AEC Profitability - Setting the Right Fee for Success

Why bottom-up fee setting, clear scope and real-time cost visibility underpin profitable projects

Why bottom-up fee setting, clear scope and real-time cost visibility underpin profitable projects

Read More

Read More

How Firm Management Tools for Architects and Engineers Drastically Increase Profits
How Firm Management Tools for Architects and Engineers Drastically Increase Profits
How Firm Management Tools for Architects and Engineers Drastically Increase Profits

Why better visibility across projects, people and finances is now essential for sustainable practice performance

Why better visibility across projects, people and finances is now essential for sustainable practice performance

Read More

Read More

How to Manage Inflation on Architecture Projects
How to Manage Inflation on Architecture Projects
How to Manage Inflation on Architecture Projects

Practical ways to protect fees and margins when costs change mid-project

Practical ways to protect fees and margins when costs change mid-project

Read More

Read More

An Architect’s Guide to Project Budgeting
An Architect’s Guide to Project Budgeting
An Architect’s Guide to Project Budgeting

How to build realistic, profitable project budgets that support better pricing and delivery

How to build realistic, profitable project budgets that support better pricing and delivery

Read More

Read More

An Architect’s Guide to Managing Scope Creep
An Architect’s Guide to Managing Scope Creep
An Architect’s Guide to Managing Scope Creep

How to protect fees, margins and client relationships when projects change

How to protect fees, margins and client relationships when projects change

Read More

Read More

Improve Project Profitability: An Architect’s Guide
Improve Project Profitability: An Architect’s Guide
Improve Project Profitability: An Architect’s Guide

Practical ways architecture practices can protect margins and make better commercial decisions

Practical ways architecture practices can protect margins and make better commercial decisions

Read More

Read More

Pricing Methods for Architects: How to Price Architecture Services
Pricing Methods for Architects: How to Price Architecture Services
Pricing Methods for Architects: How to Price Architecture Services

When to use hourly rates, fixed fees or percentage pricing, and how to choose with confidence

When to use hourly rates, fixed fees or percentage pricing, and how to choose with confidence

Read More

Read More

Calculate Your Cost Rate in 3 Simple Steps
Calculate Your Cost Rate in 3 Simple Steps
Calculate Your Cost Rate in 3 Simple Steps

Why understanding your true cost rate is the foundation of profitable fees, resourcing and decision-making

Why understanding your true cost rate is the foundation of profitable fees, resourcing and decision-making

Read More

Read More

When to Hire? Three Factors That Will Change How You Think About Resourcing
When to Hire? Three Factors That Will Change How You Think About Resourcing
When to Hire? Three Factors That Will Change How You Think About Resourcing

Why workload visibility and forecasting matter more than instinct in mid-sized architecture practices

Why workload visibility and forecasting matter more than instinct in mid-sized architecture practices

Read More

Read More

Didn’t Reach Your Profit Goals Last Year? Get These 5 Basics Right This Year
Didn’t Reach Your Profit Goals Last Year? Get These 5 Basics Right This Year
Didn’t Reach Your Profit Goals Last Year? Get These 5 Basics Right This Year

Five practical habits that help architecture practices improve profitability without adding complexity

Five practical habits that help architecture practices improve profitability without adding complexity

Read More

Read More

Calculating costs
3 Questions Every Profitable Architecture Practice Can Answer
3 Questions Every Profitable Architecture Practice Can Answer
3 Questions Every Profitable Architecture Practice Can Answer

How clear insight into projects, clients and utilisation drives better decisions in mid-sized A&E firms

How clear insight into projects, clients and utilisation drives better decisions in mid-sized A&E firms

Read More

Read More

Is There a Secret to Being a Profitable Architecture Practice?
Is There a Secret to Being a Profitable Architecture Practice?
Is There a Secret to Being a Profitable Architecture Practice?

Why the most profitable firms spend less time on financial management and still make better decisions

Why the most profitable firms spend less time on financial management and still make better decisions

Read More

Read More

Architects model and plan drawings
The “A Team” Approach: How a Simple Change Can Improve Profitability
The “A Team” Approach: How a Simple Change Can Improve Profitability
The “A Team” Approach: How a Simple Change Can Improve Profitability

Why reallocating work across roles can dramatically improve utilisation and margins in 50–100 person A&E practices

Why reallocating work across roles can dramatically improve utilisation and margins in 50–100 person A&E practices

Read More

Read More

I Love Excel. I Hate Excel.
I Love Excel. I Hate Excel.
I Love Excel. I Hate Excel.

Why spreadsheets break down in 50–100 person architecture and engineering practices, and what works better

Why spreadsheets break down in 50–100 person architecture and engineering practices, and what works better

Read More

Read More

Arhcitects team meeting
Getting Project Fees Right in Large Architecture and Engineering Firms
Getting Project Fees Right in Large Architecture and Engineering Firms
Getting Project Fees Right in Large Architecture and Engineering Firms

How accurate budgeting and disciplined scope control protect profitability in 50–100 person A&E practices

How accurate budgeting and disciplined scope control protect profitability in 50–100 person A&E practices

Read More

Read More

large architects studio open plan office
Why Hidden Working Capital Is the Silent Risk in Large Architecture and Engineering Firms
Why Hidden Working Capital Is the Silent Risk in Large Architecture and Engineering Firms
Why Hidden Working Capital Is the Silent Risk in Large Architecture and Engineering Firms

The financial blind spot that catches even well-run architecture and engineering practices

The financial blind spot that catches even well-run architecture and engineering practices

Read More

Read More

Architects model
How Large Architecture and Engineering Firms Win More of the Right Jobs
How Large Architecture and Engineering Firms Win More of the Right Jobs
How Large Architecture and Engineering Firms Win More of the Right Jobs

How Large Architecture and Engineering Firms Win More of the Right Jobs

How Large Architecture and Engineering Firms Win More of the Right Jobs

Read More

Read More

Fresh Projects is a UK-based software platform designed for architects, engineers, and other built-environment professionals to manage financial aspects of their projects. It helps teams track fees, timesheets, expenses, billing, and overall profitability to keep projects on budget and profitable. The platform also centralises project data, streamlines administrative tasks, and offers mobile app support for easy access and updates.

1a Colinette Road

London

SW15 6QG

© 2026 Fresh Projects